For individuals that are exposed to loud sounds, whether the source of the sound is music or occupational, another option that will protect your hearing better than custom ear protection. As an audiologist and audiophile, I have a unique insight into how fragile the auditory system is. Unlike some of our other senses, once the nerves in the inner ear are damaged, the loss is permanent. The added benefit of custom hearing protection is the comfort and ease of use. Since we are taking a cast of your ear canals, they will be shaped perfectly for your ears. One of the differences from over the counter stock “foam” plugs is that insertion into the canal is easier and eliminates the risk of not putting the plugs into you ear properly and not getting maximum protection.